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After close: Meta's enterprise push meets profit-taking, Reddit slides — September 28, 2026

Meta made the day’s biggest headline and still led the watchlist lower. Most of the rest drifted with softer tech.

Movers with a reason
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  • META — $715.62, −4.79% | Profit-taking continued after a ~30% one-month run. Traders also weighed the launch of “Meta Enterprise” and more AI-spend questions. | Hold (medium)
  • RDDT — $143.08, −4.51% | No identifiable catalyst. It is down ~10% from last Monday and is near the low end of its 52-week range. | Hold (low)

Company news worth knowing
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  • META — It hired MongoDB CEO CJ Desai to run the new Meta Enterprise AI platform. MongoDB fell ~18%, and software peers slipped on the competitive threat. Meta also reshuffled its communications leadership.

Quiet: NET +1.42%, MSFT −1.35%, AMZN −1.41%.

Earnings are next: MSFT and META report around Oct 28, RDDT on Oct 29, and NET and AMZN around Oct 29 (estimated). META’s move into enterprise AI is a real change in strategy, but the pullback looks like digestion, not a breakdown.